Gemini’s personalized AI image generation is now free for US users

Google is expanding Gemini’s personalized AI image generation to eligible free users in the US. The feature can create images informed by a user’s interests and data from connected Google apps.

The rollout shows Google pushing personalized AI features beyond paid tiers to broaden adoption. Tying image generation to account data could make outputs more relevant, while also raising the stakes for privacy controls and user trust.