Is this the dawn of the Tokenpocalypse?

The article argues that users are likely to face more AI pricing increases as leading AI companies move toward IPOs. Public-market investors will pressure these firms to show stronger revenue growth and clearer paths to profitability.

The shift from growth-at-all-costs to public-company economics could make AI usage more expensive across consumer and enterprise products. This may accelerate demand for efficiency gains, cheaper models, and pricing models that better align token costs with business value.