Meeting science is using virtual meeting archives to study how workplaces can make meetings more useful

The article says nearly 1 billion meetings happen globally each day, while CEOs spend almost three-quarters of their workdays in them. It describes meeting science as a growing specialty among organizational and social psychologists, accelerated by archived virtual meetings that provide large datasets for studying workplace behavior.

For workplace software builders and leaders, the reported growth of archived virtual meeting data supports investing in tools that measure meeting structure and participation. The trade-off is that measurement can guide better meetings, but the excerpt does not provide specific evidence on which interventions—such as having bosses talk less—produce better outcomes.