Apple debuts Pass Designer beta for creating and previewing Wallet passes across iPhone and Apple Watch

Apple introduced Pass Designer, a beta tool for building Wallet passes using Apple templates or custom brand assets. The app offers real-time previews matching iOS and watchOS rendering, validation for pass errors, editable fields, and semantic tags for boarding passes and event tickets.

The tool lowers the barrier for businesses to create polished Wallet passes without deep technical setup, potentially expanding Apple Wallet adoption among smaller merchants and venues. Its support for structured semantic data also points to richer system integrations across Siri, Calendar, and Maps.