Roku’s first OLED TVs are up to $400 off, starting at $699

EDITOR BRIEF
Roku’s new Pro Series OLED TVs are already discounted at Amazon with checkout codes, bringing the 55-inch model to $699 and the 65-inch model to $799. The sets include 120Hz OLED panels, four HDMI 2.1 ports, Dolby Vision, HDR10 Plus, Roku software, and gaming features like FreeSync Premium.
INSIGHTS
The discounts make Roku an aggressive entrant in the value OLED market, undercutting many established TV brands on price while bundling its streaming platform directly into the hardware. If performance is competitive, Roku could use affordable OLED pricing to expand its smart TV footprint beyond budget LCD sets.
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> geekhaus:~$ next read?


