The Genesis GV90 blows the bloody doors off what’s possible in EV design

Genesis revealed the GV90, its first full-size three-row electric SUV for the US market. The luxury EV features coach-style doors and a hidden B-pillar system that creates an unusually wide cabin opening.

The GV90 shows how premium automakers are using EV platforms to rethink vehicle architecture, not just powertrains. Features like the hidden B-pillar signal a broader push to make electric SUVs feel more distinctive, spacious, and status-driven.