Preview is building an AI-native collaborative workspace to bring generative video into professional production workflows

Preview, founded by Stefan and Veljko, is developing an AI-native platform for professional video creators as generative video models become powerful enough to act like a new camera. The product combines a timeline, infinite canvas, collaboration tools, model-agnostic generation, and asset provenance to help teams manage AI-generated video from ideation through production.

The company is targeting a major workflow gap: video models are advancing quickly, but professional production still depends on file-heavy, fragmented legacy tools. If Preview can become the Cursor for video, it could help studios, agencies, and creators adopt generative workflows while maintaining traceability, legal clearance, and production discipline.