Pixel 11 event live blog: Let’s watch Trevor Noah introduce Google’s new phones

Google is holding its Made by Google keynote with Trevor Noah hosting, following last year’s celebrity-heavy format. Much of the new hardware, including the Pixel 11 lineup, camera features, and Pixel Watch 5, was already detailed through early hands-on coverage before the live event.

The event underscores how major hardware launches are increasingly becoming media spectacles rather than first-look product reveals. Google’s reliance on celebrities and pre-briefed creators suggests a shift toward attention-driven launches where narrative and entertainment compete with technical announcements.