Philips Hue’s budget-friendly Essential starter kit has hit a new low price

Amazon is selling the Philips Hue Essential starter kit with four white-and-color E26 bulbs and a Hue Bridge for $79.99, a $40 discount and the kit’s lowest price yet. The bulbs support millions of colors, tunable white light, app scenes, automations, remote control, and Matter compatibility through the included bridge.

The deal makes Philips Hue’s ecosystem more accessible at a time when smart lighting buyers are increasingly price-sensitive. While the Essential bulbs lack some flagship features, the inclusion of a Hue Bridge at this price could help Philips defend its premium smart home position against cheaper connected lighting rivals.